Welcome

I love to write. It’s like a comb for my brain.

Like everyone, I’ve tried writing with AI. At first it was addictive, but then it became exhausting. Rather than combing my brain, I was waterboarding it. Disorienting and eroding the part responsible for making me, me.

An army of perfect but foreign words, trampling my rabble of imperfect but honest ones.

So I’ve begun writing from the hip a lot more and sharing what comes out here.

Don’t expect perfection, but do expect honest secrets about how I’ve approached creativity, customer experience, leadership and growth for the last couple of decades. And inevitably, what happens to all of it in the age of AI.

I get it though — ugh, you’re drowning in ‘content’. So here’s my promise:

One post a week.
Two minutes to read.
A pattern or provocation trying to tidy up the noise for you.

Sound useful? Subscribe!