Alex Jones

Alex Jones

13
Jan
The Age of Artists

The Age of Artists

No matter if you're hyperbolic or cynical on AI, the toothpaste is out of the tube. The advancement
3 min read
05
Jan
Mission Fog

Mission Fog

For most of 2025, I saw the same thing killing momentum in large organisations. Mission fog. I’ve sat in
1 min read
17
Dec
Think 10x & 10%

Think 10x & 10%

Everywhere you look, AI is being positioned as the answer to growth. That framing is incomplete. In practice, AI creates
1 min read
03
Dec
Building Cathedrals

Building Cathedrals

Is using AI for creative work “cheating”? If all you’re doing is outsourcing thinking, maybe. But that’s not
1 min read
01
Dec
Welcome to Longwave

Welcome to Longwave

I’ve been feeling oddly tired lately. Not in a “need a holiday” way. More like a low-level hum of
2 min read